…in fact, maybe ESPECIALLY when they’re picking their noses or sitting on the can.

I get it, I get it: there comes a point in every relationship where we accept the icky parts of our lovers’ bodies, like mucus and toenails and poo. I fail to see how taking a Tzabar Romantic vacation will change that — I mean, the guy can just as easily pick his nose on a cruise ship, right? — but you know: advertising.

Anyway, the fact is, I can’t really focus on the ad or its message or its nice art direction (and the terrible posing) because dude is afreakingdorable.

“Take your relationship a step backwards
Tzabar Romantic
Vacations for couples
1-700-500-600”

Advertising Agency: ACW Grey, Israel
Executive Creative Director: Yonatan Stirin
Creative Director: Shani Gershi
Copywriters: Inbal Barak, Shani Gershi
Art Director: Shani Gershi
Account Manager: Dani Brande
Account Superviser: Sarit Sternhell
Agency Producers: Chaguy Eshel, Nurit Rimon
Photographer: Yaron Yitzhakov